Google local services ads
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Google Local Services

Google Local Services:
every contact, in your dashboard.

Google Local Services Ads feature your business prominently on Search and you only pay for the contacts you receive: calls, messages and bookings. Pixera syncs them — and lets you manage your Local Services budget — through the official Google Ads APIAPIThe way two programs talk to each other — Pixera uses it to publish and read data from each platform.See the full glossary →.

Your Google Local leads in 3 steps

Built for local services.

1

Activate Local Services on Google

After passing Google's verification — of your business and, where applicable, licenses and insurance — your ad earns the Google Verified badgeGoogle VerifiedThe badge Google grants local businesses that pass its verification. It builds trust and makes the ad stand out.See the full glossary → and shows prominently in searches across your areas.

2

Connect your Google Ads account

Local Services leadsLeadA person interested in your business who leaves their details — a message, a call, or a form.See the full glossary → are read through your Google Ads account: connect it with secure OAuthOAuthSecure sign-in with your account from another platform — without sharing your password with Pixera.See the full glossary → in Pixera and every contact is centralized next to your campaigns, with your Local Services budget adjustable at any time.

3

Receive and attend every lead

Every call, message or booking is recorded with its status and contact details, ready to review, follow up and close without depending on Google's app.

Google Local Services

You pay for contacts, not clicks

Google Local Services Ads show your business prominently on Search when someone looks for a service like yours in your area, and they only charge when the customer contacts you. Pixera centralizes those leadsLeadA person interested in your business who leaves their details — a message, a call, or a form.See the full glossary → so none gets lost.

  • LeadLeadA person interested in your business who leaves their details — a message, a call, or a form.See the full glossary → sync: calls, messages and bookings
  • Each leadLeadA person interested in your business who leaves their details — a message, a call, or a form.See the full glossary →'s status and contact details in the dashboard
  • LeadsLeadA person interested in your business who leaves their details — a message, a call, or a form.See the full glossary → from every connected Google Ads account
  • Local Services budget and per-category CPACPACost per acquisition: you pay per result — a call, a lead or a sale — instead of per click. In Local Services it's the price per contact.See the full glossary → bidsBidThe amount you're willing to pay in the ad auction. Smart bidding adjusts it automatically toward your goal.See the full glossary →, from the dashboard
  • License and insurance verification status, leadLeadA person interested in your business who leaves their details — a message, a call, or a form.See the full glossary → feedback and a unified inbox

Top

of Google Search results

€0

per click — you pay per contact

1

inbox for all your leads

Key benefits

Google Verified badge

Google's official verification — of your business and, depending on the industry, licenses and insurance — conveys trust and sets you apart from the competition.

Pay per contact, not per click

You only pay when someone calls or messages you: every euro invested goes toward a real customer.

No lead left behind

Every contact is recorded with its type, status and details — no need to keep checking Google's app or email.

Ideal for home and professional services

Plumbers, electricians, locksmiths, cleaners, health, education and wellness professionals: any local service.

Frequently asked questions

Related services

Ready to receive calls from qualified customers?

Connect your Google Ads account, centralize your Local Services leadsLeadA person interested in your business who leaves their details — a message, a call, or a form.See the full glossary → and manage your budget from the Pixera dashboard.